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What is a DMA?
DMA is an acronym for Designated Market Area. DMAs are a way of designating particular geographic markets, and are often ranked by size of population.
New York City is the nation's largest DMA so its DMA ranking is 1.
What is a Zone?
A Zone is a local area or subset of a DMA.
What is a Coverage Area?
The geographic territory in which a cable system distributes commercials.
Can I place commercials on television networks that will just reach my immediate area?
Yes, ads can be placed on networks covering an entire DMA or locally in a Zone. To find out which DMAs and Zones Time Warner Cable Media Sales serves, please browse our Markets section.
Which networks can I put my commercial on?
Each DMA and Zone is different, and each one may not insert ads on every ad-supported television network. To find out which networks are available in a particular Zone, please browse our Markets section.
How do I find my sales office?
Visit our Contacts section.
For more information, please visit Cablemediasales.com from your desktop or laptop computer.
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